Al Enna – a local Arabic word which means camping ground – is a development project that aims to ensure campers and visitors to Khor Al-Adaid can benefit from safe and enjoyable experiences while protecting the wildlife in the area and providing access to more services and amenities.
Located in the south-eastern corner of the peninsula just 65km from the capital, Khor Al-Adaid is a UNESCO-recognised natural reserve characterised by the beauty and diversity of its sand dunes. As one of the few rare places in the world where the sea encroaches deep into the heart of the desert, it is a popular hotspot for residents and tourists alike, particularly during the winter.
Omar Al Jaber, a Qatar Tourism Authority (QTA) representative and Al Enna Project’s official spokesperson commented, “The project is the first step in a comprehensive plan to develop the Khor Al-Adaid area and comes as part of QTA’s efforts to enhance Qatar’s visitors end-to-end experience as outlined in the Next Chapter of the National Tourism Sector Strategy 2018-2023.”
Owing to its rolling sand dunes, the area is a favourite for 4×4 off-road safaris and dune bashing. To ensure the safety and protect the campers’ privacy, the Project will designate a special zone for ATV sports. Covering an area of 300,000 square metres, the zone will feature 28 ATV rental shops and eight ATV tracks (two for advanced riders, one for intermediate level riders, four for beginners and one for ladies only).
To protect the indigenous flora and fauna, dune bashing will be prohibited in areas with wildlife. In addition, a wildlife nursery will be introduced to encourage the return of plant and animal populations that have been affected by previous camping seasons.
Sealine Beach will also see major developments over an area that can accommodate up to 15,000 visitors. This includes creating shaded areas, opening cafés and restaurants as well as designating a special area for families and another for children. In addition, fitness machines will be installed as well as equipment provided for water and beach sports such as football and volleyball.
A special entertainment zone will also be made to host cultural activities and events during the weekends. To be in keeping with Qatar’s cultural heritage, the zone’s design will draw inspiration from the surrounding area’s natural features.
Khor Al-Adaid serves as the venue for the annual AlAdaid Challenge, one of Qatar’s signature outdoor sports events.
Al Enna’s project partners are the Ministry of Municipality & Environment; the Ministry of Interior; the Public Works Authority (Ashghal); Qatar Tourism Authority (QTA); Qatar Motor & Motorcycle Federation (QMMF); Batabit (Qatar Centre for Motorcycles) and Mawater,