Lufthansa is introducing a new price concept for flights in Europe. The new Economy Class fare options ‘Light’, ‘Classic’ and ‘Flex’ shall apply from October 1, 2015, for domestic and European flights and will offer different services depending on the price. For example, within Economy Class, passengers can select services according to their individual wishes. The booked fare can be complemented with additional services by individually adding further options. Jens Bischof, Member of the Lufthansa German Airlines Board and Chief Commercial Officer (CCO) of Deutsche Lufthansa AG, said, “It is the wish of many customers to only pay for the services they actually make use of. With this new fare concept, we are doing just that.
In the future, given this flexibility, every passenger will be able to individually create a tailor-made flight with the various service components that we are offering. The price options, light, classic and flex, are more transparent and allow customers in Economy Class a selection of fare options within Europe.” The new fare concept is being introduced during the course of the Lufthansa sales strategy realignment. The various fare options differentiate themselves in the areas of free luggage, seat reservations, as well as rebooking and cancellations options. The choice will now consist of a fully flexible Business Class fare and three new Economy Class fares. In addition to the actual flight itself, all of the fare options include one piece of hand luggage, snacks and drinks on board, a reserved seat at check-in from 23 hours before take-off, as well as Award, Status and Select Miles. The fare options and services included are presented transparently.
For bookings in Economy Class, all three fare options are always available. Thus, different option packages can be combined on an outward and return flight. Additional services, such as seats with more legroom or an upgrade to Business Class, can be booked separately at any time, even after ticket purchase.