Belmond is delighted to announce its participation in the inaugural Royal Horticultural Society Chatsworth Flower Show with a show garden designed by Butter Wakefield, entitled Belmond Enchanted Gardens, from 7-11 June, 2017. The show aims to blend tradition with unexpected, innovative design – the very essence of Belmond’s portfolio of landmark hotels, great train journeys and pioneering river cruises and safaris in some of the world’s most inspiring and enriching destinations.
Introducing the Belmond Enchanted Gardens, an immersive garden experience that takes inspiration from Belmond’s legendary locations. The surprise of a poetic staircase to go wherever the imagination desires with the promise of genuine hospitality, from first light to moonlight.
A Place with a Soul
The gardens reflect the spirit of Belmond, where culture and nature live together with a story to tell. Their design draws inspiration from the company’s many exceptional gardens around the world, from the legendary Belmond Hotel Cipriani’s Casanova Gardens where the roguish seducer is reputed to have held secret assignations with his lovers, to Belmond Le Manoir aux Quat’Saisons’ beautifully landscaped organic plots. Belmond’s sense of playfulness is balanced against sustainable, productive gardening.
Bringing the Brand to Life
Commenting on the Belmond Enchanted Gardens, Arnaud Champenois, SVP of Brand & Marketing, Belmond, said: “The Belmond garden at Chatsworth is the perfect setting to bring our brand to life. In a world obsessed with speed, Belmond creates authentic escapes that encourage our guests to celebrate and reconnect with what matters most in life. The Belmond Enchanted Gardens invite guests to immerse themselves in a beautifully designed space full of adventure, reflection and celebration.”
Belmond is collaborating with Butter Wakefield on the vision for its Enchanted Gardens. Commenting on her garden design and interpretation of the Belmond brief Butter said, “I am thrilled to be designing a garden for the first ever RHS Chatsworth Flower Show. Belmond Enchanted Gardens will be viewed in two parts; the first, which surrounds a spiral staircase, conveys a sense of enchantment and celebration through its uncontrived naturalistic planting. Beyond this is a space that features practical planting from around the world of Belmond, with heritage produce, herbs, vegetables and flowers.”
RHS Chatsworth Flower Show takes place from 7-11 June, 2017. Belmond is offering guests the chance to travel to the show on board their two luxury day trains. Belmond British Pullman departs from London on 7th June 2017 and Belmond Northern Belle departs from Preston, Bolton and Manchester on 9th June 2017. Prices start from £360 per person.