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AWEX, Consulate General of Belgium, visit Brussels and Wallonia Belgium Tourism jointly organises ‘Smurf Festival – The Hidden Gems of Belgium’ in Mumbai

On the occasion of 60th anniversary of the Smurfs, Wallonia in India (AWEX Mumbai), Consulate General of Belgium, Visit.brusselsrepresented by AVIAREPS in the India market and Wallonia Belgium Tourism jointly organised a ‘Smurf Festival’ in association with Bharat Diamond Bourse (BDB) on February 7th, 2019 in Mumbai.

Peter Huyghebaert, Consul General of Belgium in Mumbai and Anoop Mehta, President – BDB inaugurated the event and welcomed guests to spend their evening discovering the Hidden Gems of Wallonia and Brussels.

Adding light to the event, Mr. Huyghebaert, said, “This event was organized, as we realized that even regular visitors to Belgium are not always aware of some of the hidden gems of Belgium. One of those is the new sensation that the capital city of Brussels is creating with the Beer Palace which will be opened near the Grand Place.


Another fact includes the city of Dinant, which was voted one of Europe’s Best Destinations in 2019.”


Talking on Belgium’s promotional goals for 2019, Mr. Huyghebaert added, “We already witnessed an uptick in the number of Indian tourists to Belgium in 2018, but we would like to attract an increased number of visitors from India to our country. We are thereby focusing on promoting a number of less well-known but attractive touristic attractions or ‘hidden gems’, as we call them in Belgium.”


During the event, guests including children, who took plethora of pictures with Smurfs and Tintin, along with getting tattoos designs of their favourite characters. They enjoyed playing Belgian Bingo and entertaining quizzes to win exciting prizes brought straight from the streets of Belgium. The guests got their hunger pangs calmed by indulging in a spread of Belgian delights from chocolates to waffles to ice creams and delicious snacks.